This wasn’t printed; it was a digital deck. The circumstances put pressure on the delivery. I had to create it during the Christmas–January period before flying to CES in Las Vegas. It wasn’t entirely finished, as I had other priorities and the meeting was after CES. Instead, I was in hotel rooms late at night trying to finish it off. To make matters worse, I got sick—very sick. This was during the onset of COVID-19 before we knew it was COVID and the world shut down, so maybe it was COVID. #coolstorybro.

Anyway, I had two versions lined up and presented in person to the CEO on a cocktail of drugs from CVS. The first version didn’t hit, as the visualisation was ‘underwhelming,’ so I pulled out version two and it was closer to the mark.

Themes: Depth, dimension.